$50K Month Milestone

Fixing hidden leaks, dialing in paid efficiency, and scaling smart — not just fast.

Industry

Health & Wellness (Supplements)

Completion Timeline

30 days

Where It Started

This brand wasn’t failing — far from it. They were doing ~$30K/month consistently, had a solid product, strong reviews, and a clear value prop. But something was holding them back from breaking through that next revenue tier.

They came to us because they knew they could grow — they just needed the right structure and execution to do it profitably.

What We Did

Audited and Optimized the Funnel

We found key inefficiencies in the customer journey that were quietly killing their margins. From slow load speeds to misaligned landing page messaging, we patched the holes and simplified the path to purchase.

Lowered CPA With Smarter Campaigns

By refining audiences, restructuring campaigns, and testing fresh creative angles, we brought acquisition costs down without cutting volume — unlocking real room to scale.

Built Offer Combos That Converted

We tested multiple bundles and offers to find that sweet spot between perceived value and margin. The right combination helped us boost CVR while maintaining profitability.

Scaled What Worked — Carefully

Once we had the numbers in line, we didn’t just throw budget at it. We scaled gradually, with a watchful eye on CAC, AOV, and margin, making sure every step up was sustainable.

The Results

  • $50K Month — A New High
    From ~$30K to their first $50K revenue month — a major milestone in under 30 days.

  • Lower CPA = Higher Margin
    We reduced their acquisition costs significantly, giving them breathing room to spend and scale.

  • Healthy Scaling Framework
    They now have a growth engine that isn’t just working, it’s scalable, with the numbers to back it up.

The Takeaway

Sometimes it’s not about changing everything, it’s about refining what’s already working and removing friction that’s limiting growth. For this brand, the results came from clear visibility, strong execution, and a strategy that respected both performance and profit.